Iyengar, Sheena. <br/><br/>
The art of choosing / 
Sheena Iyengar. 
 - London :  Little, Brown,  2011. 
 - xiii, 329 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [277]-315) and index. 
<br/><br/>Past is prologue -- The call of the wild -- A stranger in strange lands -- Song of myself -- Senses and sensibility -- I, robot? -- Lord of the things -- And then there were none -- Epilogue. 
<br/><br/> Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose. 
<br/><br/><label>ISBN: </label>9781408700037 (paperback) 9781408702628 1408702622 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Choice (Psychology)<br/>Decision making.
<br/><br/><label>LC Class. No.: </label>BF611  / .I94 2010